Music. As an audiophile I don’t care much about movies.

I added my Mac years ago through USB, enjoying 24/96 ever since.

Yes it is.

Loudness even started a war

What was the music source during the test? Was it yours or the dealer’s? Maybe you were listening to not so well recorded tracks or just plain shitty mp3s / Spotify etc from the salesman.

If they buy it because they can afford it that’s ok, but if they buy it because they think it sounds better, that’s a whole different story. Both scenarios completely miss the audiophile’s spirit in the first place.